While SaaS and cloud platforms continue to innovate, the global Monetization Monitor indicates on-premises software revenue is expected to grow at a rate of 46% by 2025 – an impressive 21% uplift from the previous year.
As technology companies increasingly recognize the long-term value of hybrid models, greater attention is being paid to maximizing returns for on-premises applications, so please join Victor DeMarines, VP of Product Management, as he outlines how product usage analytics can help you:
- Guide pricing and packaging with detailed insights into your most valuable features
- Enhance UI/UX with reliable data on installation environments and user activity
- Inform the implementation of new monetization models
- Improve communications with in-app messaging to drive feature adoption and run targeted upsell and cross-sell marketing campaigns
If you want to unlock the full potential of on-premises products, this session is not to be missed. Register today and get ready to re-evaluate your approach to product management, software development, and customer engagement to support hybrid growth initiatives.
Speaker:
Victor DeMarines, VP of Product Management, Software Monetization – Revenera
