Join industry experts from Forrester for an exclusive webinar focused on the transformative ROI of software modernization.

Discover how global organizations achieved a return on investment (ROI) of 426%, increased revenue by $19 million and recaptured $65 million in lost revenue over 3 years, after implementing a purpose-built software monetization solution. Join us to learn more about why this type of investment helps to not only streamline daily operations in the short term, but also position your organization for long-term growth.

What You'll Learn

  • Quantifiable Impact: Explore the findings from Forrester’s Total Economic Impact™ study, including ROI metrics, revenue gains, and operational efficiencies, showing how software monetization can unlock growth.
  • The Power of Modernization: Hear Lily Varon, Principal Analyst at Forrester Research, unpack the dual priorities of stability and innovation often viewed as competing forces—and learn why they don’t have to be.
  • Customer Success Stories: Zahra Azzaoui, Consultant, Forrester Research, will dive deep into interview results with industry leaders to highlight challenges like revenue leakage, compliance risks, and reliance on legacy systems—and how overcoming these obstacles drives success.
  • Software Monetization Strategies: Gain insights into modernizing usage-based monetization models to address compliance, streamline operations, and maximize market opportunities.
  • Build vs. Buy Analysis: Understand the strategic advantages of investing in a purpose-built solution compared to building custom in-house solutions.
  • Usage Data as a Growth Lever: Hear actionable strategies for leveraging usage data to improve customer experiences, design informed product roadmaps, and optimize pricing models.

Who Should Attend

This webinar is designed for anyone involved in software strategy, monetization, and innovation initiatives, including:

  • Software Executives and Leaders: Gain strategic insights to drive growth and stability for your organization while navigating challenges in the monetization landscape.
  • Product Managers: Discover how to use powerful customer engagement data to inform product roadmap decisions and drive user satisfaction.
  • IT and Developer Teams: Learn how streamlined workflows and reduced manual efforts can free up resources for high-impact innovation initiatives.
  • Compliance and Operations Teams: Hear about solutions to mitigate compliance risks and modernize antiquated systems for enhanced operational efficiency.

Don’t miss this opportunity to learn more about the benefits (immediate and long-term) that a purpose-built software monetization solution can generate for your business. Register today to secure your spot.

Speakers

Lily Varon
Principal Analyst
Forrester Research
Bio

Zahra Azzaoui
Consultant
Forrester Research

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Registration for this Webinar is closed. Please check back soon for the recorded version.