The software world is a complex place, with varying customer requirements creating challenges in monetization, deployments and pricing. Revenera's 2019 Software Monetization and Pricing survey gathers input from leading software companies and provides you with key insights to help you navigate through the quickly changing environment.

Key findings include:

The report confirms the wide acceptance of subscription models and the anticipated continued growth of subscription and usage-based monetization models.

  • 74% of software suppliers utilize subscription models, with 31% using it as their dominant model.
  • Looking forward, 48% of companies see subscriptions models growing, compared to 43% who expect to see growth in usage-based models.

SaaS deployment models will continue to see strong growth, but on-premises deployments won't entirely disappear.

  • 72% of respondents see an increase in their use of SaaS over the next 3 years.
  • 46% still see an increase in the use of on-premises over the same period.

Most companies utilize a hybrid approach to monetization and deployment models, mixing and matching as needed to support various customer segments.

  • 28% of companies that identified subscription as their dominant monetization model use on-premises as their primary deployment model, indicating subscriptions are not only for SaaS deployments
  • 80% of companies using SaaS moderately or extensively indicate they still must manage perpetual licenses as well.

Download the report now and see how your company compares.

Revenera Monetization Monitor